Privacy Policy

Effective Date: October 26, 2023

Last Updated: October 26, 2023

At Confidant Beauty (https://confidantbeauty.com/), we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website. By using Confidant Beauty, you agree to the terms outlined in this policy.

Information We Collect and Our Legal Bases

We collect certain information to provide and improve our services. The types of information we collect and the legal bases for doing so are as follows:

  • Information You Provide Directly:
    • When you create an account or make a purchase: We collect information such as your name, email address, shipping address, billing address, phone number, and payment details.
      • Legal Basis: This is necessary for the performance of a contract with you (e.g., processing your order) and for our legitimate interests (e.g., managing your account).
    • When you contact us: If you reach out to us through our website or email, we may collect your name, email address, and any other information you choose to provide.
      • Legal Basis: This is for our legitimate interests in responding to your inquiries and providing customer support.
    • When you subscribe to our newsletter: We collect your email address.
      • Legal Basis: This is with your consent.
  • Information Collected Automatically:
    • Usage Data: We automatically collect information about how you interact with Confidant Beauty, including your IP address, browser type, operating system, referring URLs, pages viewed, and the dates and times of your visits.
      • Legal Basis: This is for our legitimate interests in understanding how our website is used, improving its functionality, and for marketing analytics.
    • Device Information: We may collect information about the devices you use to access Confidant Beauty, such as device identifiers, hardware model, and operating system version.
      • Legal Basis: This is for our legitimate interests in ensuring our website is accessible and performs well across different devices.

Cookies and Similar Technologies

Confidant Beauty uses cookies and similar technologies to enhance your browsing experience, understand how you use our site, and for marketing purposes.

  • What are Cookies? Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work, or work more efficiently, as well as to provide information to the owners of the site.
  • How We Use Them:
    • Essential Cookies: These are necessary for the website to function properly, such as remembering items in your shopping cart.
    • Performance Cookies: These help us understand how visitors interact with our website by collecting anonymous information about pages visited and time spent on the site.
    • Functionality Cookies: These allow the website to remember choices you make (such as your username, language, or the region you are in) and provide enhanced, more personal features.
    • Marketing/Targeting Cookies: These are used to deliver advertisements more relevant to you and your interests.
  • Managing Your Cookie Preferences: You can manage your cookie preferences through your browser settings. Most browsers allow you to refuse or accept cookies, and to delete cookies. Please note that disabling certain cookies may affect the functionality of Confidant Beauty.

Use of Your Data and Third-Party Sharing

We use the information we collect for various purposes:

  • To Provide and Maintain Confidant Beauty: To process your orders, manage your account, and provide customer support.
  • To Improve Our Services: To analyze website usage, identify trends, and make improvements to Confidant Beauty.
  • To Communicate with You: To send you order confirmations, shipping updates, and respond to your inquiries. If you have subscribed to our newsletter, we will send you promotional emails.
  • For Marketing and Advertising: To show you relevant products and offers.

Third-Party Sharing:

Confidant Beauty may share your personal information with trusted third parties in the following circumstances:

  • Service Providers: We may share your information with third-party vendors who perform services on our behalf, such as payment processing, shipping, data analysis, email delivery, and customer service. These providers are contractually obligated to protect your information and only use it for the purposes for which they are engaged.
  • Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency).
  • Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your personal information may be transferred as part of that transaction.

We do not sell your personal information to third parties.

Data Retention and Security

  • Data Retention: We will retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. For example, we will retain your order history for accounting and legal purposes.
  • Data Security: We take reasonable measures to protect your personal information from unauthorized access, use, disclosure, alteration, or destruction. This includes using secure servers and encryption where appropriate. However, no method of transmission over the internet or electronic storage is 100% secure, so we cannot guarantee absolute security.

Your Rights Regarding Your Data

You have certain rights concerning your personal information. These may vary depending on your location and applicable data protection laws.

  • Access: You have the right to request access to the personal information we hold about you.
  • Rectification: You have the right to request that we correct any inaccurate or incomplete personal information we hold about you.
  • Erasure (Right to be Forgotten): You have the right to request that we delete your personal information under certain circumstances.
  • Withdraw Consent: If we are processing your information based on your consent, you have the right to withdraw that consent at any time.
  • Object to Processing: You have the right to object to the processing of your personal information for certain purposes, such as direct marketing.

To exercise any of these rights, please contact us using the details provided below. We may need to verify your identity before fulfilling your request.

Privacy Contact

If you have any questions, concerns, or requests regarding this Privacy Policy or the way we handle your personal information, please contact us at:

Email: [email protected]

Update Notes

This Privacy Policy may be updated from time to time to reflect changes in our practices or in applicable laws. We will post any new version on this page and update the “Last Updated” date. We encourage you to review this policy periodically.